Although my vocation is dispatching rail traffic, my sideline of marketing toothbrushes has proved rather profitable.
I’ve shattered all my previous records this year.
When asked at a luncheon recently how I did it? I explained my new strategy. Setting up at a kiosk at a local mall I provide quality tortilla chips and dip at no charge. When a customer tries a chip and dip they usually say it tastes like shit. I say it is. Do you want to buy a toothbrush?